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Category: Europe

Spotify Introduces a New Custom Typeface: Spotify Mix

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Spotify, the prominent music streaming service, has unveiled a new custom typeface named Spotify Mix, designed to enhance the platform’s visual dynamism. This innovative typeface, a fusion of various font styles, line…

La Vie Foods Rebrands, revolutionizes the Vegan packaging game

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Filled with tired cookie-cutter packaging by brands selling “vegan” substitutes – the plant-based food aisle has seen its share of stereotypes. But one brand is bucking conventions with a rebrand designed to…

Unveiling the Hidden Faces of Depression: The Powerful Message Behind Deutsche Depression Life’s Ad

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Depression is a complex and often misunderstood mental health condition that affects millions of people worldwide. In an effort to raise awareness and challenge common misconceptions, Deutsche Depression Life, a prominent mental…

MessageBird rebrands, changes name to Bird

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Amsterdam-based unicorn, MessageBird, is undergoing a rebranding process and will now be known as Bird. The company reportedly acquired the highly sought-after domain name, Bird.com, a few years ago, investing millions in…

The Staedtler Highlighters Print Ad: Celebrating Lise Meitner’s Achievements

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In the realm of advertising, some campaigns transcend the sole purpose of promoting a product and manage to convey powerful messages that resonate with audiences on a deeper level. The Staedtler Highlighter…

Freepik Rebrands: Introduces New Logo

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Freepik, the global tech company and the world’s largest platform of audio-visual resources, has undergone a significant rebranding effort. Teaming up with the renowned creative advertising agency Partners in Crime, Freepik has…

WWF’s Brilliant Marketing Move: Using Twitter’s Rebranding to Raise Awareness About Wildlife Conservation

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The recent rebranding of Twitter has sparked controversy and commentary across social media. Elon Musk, Twitter’s new owner, suggested replacing the familiar blue bird logo with an “X”, prompting the company to…

UK Blocks Microsoft’s $69 Billion Takeover of Activision Blizzard, Threatening “Game Over” for the Deal

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Well, it seems like the UK has put a giant banana peel in front of Microsoft’s plans to take over Activision Blizzard. They’re saying “no way, José” to this $69 billion deal,…

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