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Category: Rebrands

Percent Rebrand: A bold visual shift sparks online buzz

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By Melody Korongwe Harare, Zimbabwe,12 May 2025– Percent, a rising fintech company, has ignited a flurry of discussion across the digital landscape with the unveiling of its striking new visual identity, crafted…

Otherway’s Bold Rebrand for Naked Paper

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By Melody KorongweIn an age dominated by bright white consumer goods, Naked Paper is choosing a different path—one that is honest, raw, and rooted in sustainability.Formerly known as Naked Sprout, the eco-conscious…

TN Cybertech Bank: A Risky Rebrand for Steward Bank Zimbabwe?

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Steward Bank Zimbabwe, originally founded as TN Bank by businessman Tawanda Nyambirai, has undergone another major rebranding—this time reverting to its roots under the new name TN Cybertech Bank. This change follows Nyambirai’s…

 Uniqode’s bold rebrand by Studio Koto

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By Melody Korongwe Uniqode’s recent rebrand, masterfully executed by Studiokoto, exemplifies this principle. Formerly known as Beaconstac, Uniqode has emerged with a fresh identity that reflects its mission to “Map Every Move”…

Diana’s Seafood Rebrand: A Fresh Catch with a Social Media Buzz

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By Melody Korongwe Diana’s Seafood, a beloved Canadian seafood purveyor with a 45-year legacy, has undergone a striking transformation, courtesy of Montreal-based design studio, Wedge. The rebrand aimed to modernize the brand’s…

Megaplex Rebrands: A Bold New Era of Entertainment Begins

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By Melody Korongwe Megaplex has unveiled a bold rebrand, reinforcing its status as a premier entertainment destination where unforgettable moments come to life. This transformation, crafted in partnership with renowned branding agency…

Dawtona Rebrands, Introduces New Logo

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By Melody Korongwe Dawtona, a prominent Polish producer of processed vegetables, has recently embarked on a transformative journey that is set to redefine its identity and elevate its position in the market….

YouTube’s Subtle Rebrand, Logo Redesign

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By Melody Korongwe YouTube, the world’s largest video-sharing platform, has unveiled a subtle yet impactful brand refresh, showcasing its commitment to enhancing user experience and embracing contemporary design trends. At the heart…

Bolt Rebrands, Executes a Subtle Brand Refresh

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by Melody Korongwe Since its inception, Bolt has grown to become a household name in over 600 cities globally, with 200 million people using its services daily.  But in 2025, the company…

Walmart Rebrand: Walmart’s New Logo Sparks Online Conversation

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by Melody Korongwe Walmart, the world’s largest retailer, has introduced a new logo in an effort to refresh its brand and appeal to a new generation of shoppers. The redesign has sparked…

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