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Category: Ad Formats

KitKat Rides Windows Crash Wave With Brilliant “Red Screen of Death” Advert

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In July 2024, computers running the Windows operating system worldwide crashed after a faulty CrowdStrike security update caused system failures. Millions of PCs displayed the iconic “blue screen of death” error message…

Nik Naks launches new ‘Cheesy Kota’ flavour with help from Maglera Doe Boy

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South African snack brand Nik Naks has launched their newest flavoured chip – ‘The Cheesy Kota’ – with the help of hip hop star Maglera Doe Boy. Doe Boy headlines Niknaks new…

Adidas Captures the Lamine Yamal Story in, “The Goat and The Kid” Advert

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Adidas recently released an imaginative new advert called “The Goat and The Kid” that pays homage to football icons Lionel Messi and Lamine Yamal following their continental tournament successes with Argentina and…

Apple Trolls Android in new ‘Privacy on iPhone’ Advert

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Apple is no stranger to launching attention-grabbing advertising campaigns, but their latest commercial may be their boldest privacy-centric spot yet. In “Privacy on iPhone”, cryptic camera-drone creatures stalk unwitting Android users, provocatively…

“Make it Right,” BIC White-Out’s Brilliant Advert

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Bic is known worldwide for its versatile and affordable pens and art supplies. In one of its most creative print adverts, Bic showcases the abilities of its white-out correction tape in a…

ON Releases Epic New Ad Starring Zendaya, Federer and Appling

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Sports brand ON has released an exciting new advert starring actress Zendaya, actor Darnell Appling and tennis legend Roger Federer. The advert is a brilliant continuation of Zendaya’s character Tashi from her…

“Not Like Us”, Argentina gets Creative

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Toronto-born rapper Drake had high hopes that Canada’s national soccer team could pull off an upset over defending World Cup champs Argentina in the Copa America tournament. However, those hopes were dashed…

The Clever Abramson Cancer Center Billboard Reminding Boomers About Cancer Screening

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Public health campaigns aim to raise awareness and encourage preventative behavior, but they must first cut through the noise and grab people’s attention. An innovative billboard from the Abramson Cancer Center at…

Kendrick Lamar lauches ‘Us’ billboards across Los Angeles

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Renowned rap superstar Kendrick Lamar has recently made a resounding statement in Los Angeles by erecting captivating billboards that capture a pivotal moment from his pop-out concert. These billboards serve as a…

Toys R Us, the first company to create an Advert using Open AI Sora

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Toys ‘R’ Us is pioneering the use of AI for advertising with their new commercial created using Sora, OpenAI’s text-to-video tool. The revived toy retailer premiered the 66-second spot at Cannes Lions,…

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