Regions

Walmart Rebrand: Walmart’s New Logo Sparks Online Conversation

by Melody Korongwe Walmart, the world’s largest retailer, has introduced a new logo in an effort to refresh its brand and appeal to a new generation of shoppers. The redesign has sparked mixed reactions among customers and design experts alike. In a press release on January 13, 2025,the company  announced a comprehensive brand refresh, including […]

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customer-satisfaction

Tailor’s troubles: When customer satisfaction goes awry

by Melody Korongwe Tapiwa Ziwaya, a skilled tailor in Chitungwiza, had built a reputation for his attention to detail and excellent customer service. Despite his decade-long experience in tailoring, a recent incident with a notorious perfectionist, Mr. Moyo, would change everything. Mr. Moyo had approached Ziwaya to create trousers for an upcoming conference. He provided

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Africa : the missing link to the much needed Use Case for Technological Advances.

Africa : The Missing Link to the Much Needed Use Case for Technological Advances.

On 23 July 2024 ,the Daily Maverick of South Africa reported that one Lifalethu Mbasana, a 11 year old primary school child had to walk at least 13 km of the 50 km distance from his school in Simons Town to his home in Khayelitsha. The story went on to describe the horrific experience the

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move-loud-john-cole

The Move Loud Dance Class set to light up Harare

In an exciting collaboration set to electrify Zimbabwe, renowned international choreographer John Cole is partnering with Zambia’s top female dance choreographer, Carlita Francisco, to bring the highly anticipated Move Loud Dance Class to Harare. Scheduled to take place on December 7th at the state-of-the-art National Ballet in Belgravia Harare, this one-day immersive experience promises to

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Mark-Zuckerberg-Rebrand

The Remarkable Rebrand of Mark Zuckerberg: How a CEO’s Personal Reinvention Can Transform a Corporate Brand

For over a decade, Mark Zuckerberg has been the face of a tech empire. The Facebook co-founder and CEO has been widely perceived as an aloof, hoodie-wearing “AI” – an ultra-wealthy but deeply unpopular figure who has presided over one privacy scandal after another. From the Cambridge Analytica debacle to accusations that the platform was

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kleenex-rebrands

Kleenex Rebrands, Introduces New Identity

As Kleenex, the world-renowned facial tissue brand, marks its centenary, it has unveiled a new global identity crafted by the design agency Turner Duckworth. This comprehensive rebrand aims to bring a sense of consistency to the Kleenex brand across all regions while imbuing it with a distinct personality that highlights its role in life’s “unexpected

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switch-energy-drinks-trump-ad

No DNA just RSA: Switch Energy Drink Sparks Laughter and Controversy with Bold New Trump Ad

In a move that is sure to energize political debates as much as its caffeine-fueled beverages do its customers, South African beverage company Switch has waded boldly into the heated waters of the 2024 election cycle with an advertisement that parodies Donald Trump in a playful yet pointed manner. The 60-second spot, which launched online

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