UK

Naked paper

Otherway’s Bold Rebrand for Naked Paper

By Melody KorongweIn an age dominated by bright white consumer goods, Naked Paper is choosing a different path—one that is honest, raw, and rooted in sustainability.Formerly known as Naked Sprout, the eco-conscious tissue brand has unveiled a bold rebrand with the help of London design studio Other way.The result is a visual and verbal identity […]

Otherway’s Bold Rebrand for Naked Paper Read More »

Manchester-United-Adidas-Originals

Adidas Launch New Manchester United Kit With Star-Studded Advert

Sportswear giants Adidas launched their new Manchester United kit for the 2023/24 season with a stunning video starring a host of famous United names, both past and present. The advert was filmed at the club’s old training ground The Cliff and debuted on social media to showcase the new strip which was designed in partnership

Adidas Launch New Manchester United Kit With Star-Studded Advert Read More »

thierry-henry-david-beckham-walkers-advert

No Walkers, No Game: David Beckham and Thierry Henry’s Advertising Masterclass

Walkers Crisps launched a hilarious new advert featuring football legends David Beckham and Thierry Henry titled “No Walkers, No Game”. The star-studded minute and a half long commercial sees the legendary footballers run out of snacks just as a big Champions League match is about to kick off. The advert starts with Beckham and Henry

No Walkers, No Game: David Beckham and Thierry Henry’s Advertising Masterclass Read More »

bidx rebrand

BidX Markets rebrands, changes name to Multi Asset Solutions (MAS Markets)

BidX Markets has recently completed a rebranding process and is now known as Multi Asset Solutions (MAS Markets). MAS Markets is a prominent global provider of multi-asset liquidity and B2B trading technology. This strategic decision reflects the company’s unwavering commitment to innovation, expansion, and the enhancement of its offerings to cater to professional clients worldwide.

BidX Markets rebrands, changes name to Multi Asset Solutions (MAS Markets) Read More »

spirax

Spirax Sarco Engineering rebrands, changes name to Spirax Group

Spirax-Sarco Engineering plc (LON:SPX) has just unveiled an exciting transformation – it will now be known as the Spirax Group. This rebranding decision marks a significant milestone in the company’s journey, signifying its evolution into a robust and dynamic group comprising three distinct and synergistic businesses: Under the unified banner of Spirax Group, these leading

Spirax Sarco Engineering rebrands, changes name to Spirax Group Read More »

reedmackay

Spanish TMC Atlanta rebrands, changes name to Reed & Mackay

Reed & Mackay, a London-based travel management company owned by Navan, has recently rebranded its Spanish subsidiary, Atlanta Events & Corporate Travel Consultants, under the Reed & Mackay name. This move comes after Reed & Mackay acquired Atlanta in November 2022 as part of its expansion plan in Europe. In November 2023, Reed & Mackay

Spanish TMC Atlanta rebrands, changes name to Reed & Mackay Read More »

range-rover

Range Rover: How a Sub-brand Outshone its Parent Brand

From humble beginnings as Land Rover’s more luxurious offering, the Range Rover has completed one of the most spectacular brand rise stories in automotive history. Where other marques were content to rest on past achievements, the Range Rover kept evolving to fulfill changing customer desires. Each new generation built on the last with enhanced refinement,

Range Rover: How a Sub-brand Outshone its Parent Brand Read More »

revolut-rebrand

The Revolut Rebrand

Revolut, the fintech company, has undergone a significant global brand refresh, encompassing a complete redesign and layout overhaul. The primary goal of Revolut’s new design, according to a company statement, is to simplify everyday money management for consumers. Dubbed “Revolut 10,” the updated layout aims to serve as the ultimate digital companion, facilitating seamless sending,

The Revolut Rebrand Read More »

University-of-Cardiff-rebrand

University of Cardiff Rebrands, introduces New Visual Identity

The University of Cardiff has undergone a transformative rebranding process, courtesy of the Manchester design studio Only. Those familiar with the university will recognize its commitment to the Welsh Language Standards, which dictate that any publicly displayed text in Wales must be translated into Welsh and that Welsh should be treated on equal footing with

University of Cardiff Rebrands, introduces New Visual Identity Read More »